May 18, 2026 This week's topic: The 5 posts to make when you're starting from zero. Real quick before we dive in, when's the last time you actually hit publish on a post? Not drafted, not saved, not "thought about it." Actually posted. If you had to think hard about that, this email is going to feel like I'm reading your mail. MARKETING MINDSET ✨ From "I Have To" to "I Get To" Post I want you to try a tiny reframe with me. Most of us look at our blank Instagram feed and think, "Ugh, I have to...